Volkswagen’s Green Commitment: $52 billion

July 23rd, 2012

Source: Green Biz

German automaker Volkswagen aims to drop the average emissions from its new vehicles to 120 grams CO2/km by 2015, as part of a “fundamental ecological restructuring” likely to be worth more than €40 billion (US$52 billion by 2016.

The company says more than two thirds of its entire €62.4 billion (US$82.1 billion) investment programme for the coming five years will be directly or indirectly spent on “ever more efficient vehicles, powertrains and technologies, as well as environmentally compatible production.”

VW has been looking to bolster its green reputation since being targeted by campaign group Greenpeace over its alleged lobbying against deeper cuts to EU emissions targets.

The company’s new emissions reduction target would represent a 30 percent cut on 2006 levels for Europe’s largest carmaker, and a sizeable reduction on its current average emissions for new vehicles of 135.5g/km, which sits fractionally below the E.U. average of 136.1 g/km in 2011.

VW said that under the new plan it wants every new model generation to be on average 10 to 15 percent more efficient than its predecessor, while emissions will also be cut from both production processes and manufacturing plants.

As part of the announcement the company unveiled a new €600 million (almost US$790 million) investment designed to expand its use of renewable energies such as wind, solar, and hydroelectric power, in order to achieve a 40 percent reduction in emissions from energy supplies by the end of the decade.

Plants will also aim to reduce water and energy consumption, as well as overall emissions, by a quarter over the next six years.

Prof. Dr. Martin Winterkorn, chairman of the Volkswagen Group Board of Management, also declared that 2013 would be the “year of e-mobility” for Volkswagen, starting with the release of the two door mini e-up!, which will then be followed by further all-electric or partially-electric vehicles from many of the Group’s brands.

“Our declared goal is to make Volkswagen the leading automaker in ecological terms, too,” he said on the eve of the Geneva motorshow, before stating that Volkswagen’s new five year strategy will focus on responsible conduct towards employees, society, and the environment.

“To take pole position and to sustain that lead over the long term, you have to understand all these dimensions of our business and to practice them convincingly at every level,” Winterkorn added. “We are raising the bar much higher when it comes to sustainability.”

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Albemarle Welcomes Recent Regulatory Efforts to Improve Fire Safety

July 23rd, 2012

BATON ROUGE, La., July 17, 2012 /PRNewswire/ – Albemarle Corporation (NYSE: ALB), today offered its encouragement to recent efforts announced by California Governor Brown, the California Bureau of Home Furnishings and the Senate Appropriations Committee to assess the need for improvements in fire safety standards for home furnishings.

“California should be congratulated for their pioneering standard-setting efforts of 1975, which focused on ignition of furniture foam by an open flame,” said Dr. David Clary, Albemarle Chief Sustainability Officer. “We are encouraged that fire safety standards are being revisited after 35 years because fire remains a very real problem in the United States.  According to the National Fire Protection Association, in the United States alone, fires currently cause one civilian death every 2 hours 49 minutes, an injury every 30 minutes, and one building fire every 65 seconds.”

California’s fire safety standards for home furnishings are embedded in Technical Bulletin 117 (TB117.) California’s TB117 recognized open flames as an important source of home fires. According to the National Fire Protection Association, during the period 2005 to 2009, open flames caused more than one in five of the upholstered furniture fires and 12% of the associated deaths in the United States. A recent study funded by the U.S. government shows fire safety standards that address open flames as a source of fires provide increased escape time and the highest level of safety.

Regulatory efforts since 1975 demonstrate that California TB117 can be improved. For example, in 1988, recognizing advances in science and technology in the interim decade, Great Britain published a stricter standard which considers different sources of ignition and both the fabric and the foam cushioning of the furniture under real world conditions. Research conducted in Great Britain demonstrates that by 2007, the new British standard resulted in 37% fewer furniture fires each year and a 64% reduction in deaths from furniture fires.

Albemarle Corporation supports efforts to strengthen fire safety standards and is committed to delivering fire safety solutions based on sound science.

About Albemarle
Albemarle Corporation, headquartered in Baton Rouge, Louisiana, is a leading global developer, manufacturer, and marketer of highly-engineered specialty chemicals for consumer electronics, petroleum refining, utilities, packaging, construction, automotive/transportation, pharmaceuticals, crop protection, food-safety and custom chemistry services. The Company is committed to global sustainability and is advancing its eco-practices and solutions in its three business segments, Polymer Solutions, Catalysts and Fine Chemistry. Corporate Responsibility Magazine selected Albemarle to its prestigious “100 Best Corporate Citizens” list for 2010 and 2011.  Albemarle employs approximately 4,000 people and serves customers in approximately 100 countries. Albemarle regularly posts information to www.albemarle.com, including notification of events, news, financial performance, investor presentations and webcasts, Regulation G reconciliations, SEC filings, and other information regarding the Company, its businesses and the markets we serve.

“Safe Harbor” Statement under the Private Securities Litigation Reform Act of 1995: Statements in this press release regarding Albemarle Corporation’s business that are not historical facts are “forward-looking statements” that involve risks and uncertainties. For a discussion of such risks and uncertainties, which could cause actual results to differ from those contained in the forward-looking statements, see “Risk Factors” in the Company’s Annual Report on Form 10-K.

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Why It’s Important to Recycle Polymers – an Economical Need.

November 28th, 2011

European Flame Retardants Association published new report.

Recyclability of industrial production waste is an old practice but is a challenge for the materials used, including flame retardants. The expectation by regulators and culture is important for these products to be recycled properly and the products of mechanical recycling from post-consumer electrical and electronic devices today.

Why is it important?
Post-consumer plastic parts have been exposed during service life to humidity from the air and to UV light. They have also been exposed to water and other solvents during the washing and plastic sorting operations. Hydrolytic stability of flame retardants is therefore a key issue.

What makes recycling difficult?
Extensive tests have been performed on an assortment of fire retardant polymers and showed contrasting results. Most brominated and certain phosphorous formulations showed good hydrolytic stability and could be properly recycled, while other phosphorous formulations face challenges in terms of the quality of the recycled plastics. During recycling, the materials are exposed to an additional thermal stress due to the new extrusion and injection moulding operations. Thermal stability of the flame retardants is therefore essential for successful recycling.

For more information in polymers, view: Albemarle.com and Earthwisefiresafety.com.

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New Green Careers Grow as Sustainability is a Critical Business Goal

July 14th, 2011

Jobs opportunities may seem slim, but positions tied to sustainability are on the rise. Companies are creating job titles such as chief sustainability executive or VP of earth stewardship. These new roles have responsibilities that include: finding better ways to protect the planet, save energy, minimize the carbon foot-print, maintaining an environmentally friendly work place and overseeing their sustainability efforts and communications with an annual green report.

The number of online job postings containing the keyword ‘sustainability’ quadrupled, which aggregates online job postings.

What new positions is your company adding that contain sustainable keywords? If so, we’d love to know.

Need a good reference for eco-employment? Check out: Greenjobs, a guide to eco friendly employment.

Read more about the sustainability job market as covered in the Wall Street Journal, click here.

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European Union Reform Ensures Fire safety in Electrical and Electronic Equipment

July 11th, 2011

Innovation continues in the Electrical and Electronic Equipment category by the European Union, who published the revised Directive on the Restriction of the use of certain hazardous substances following agreement between the EU Council and the European Parliament on 8 June 2011.

This revision is to be considered before end-2014 by the Commission, on the basis of a thorough assessment, and periodically thereafter on its own initiative or following a proposal by a Member State.

Click here to read the European Flame Retardant Association factsheet and more in depth detail about the restricted substance list containing: Polybrominated Biphenyls (PBBs) and Polybrominated diphenyl ethers (PBDEs) as well as the science based methodology.

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Environmentalists Against Flame Retardant Chemicals Wage Life-Threatening Bans.

May 19th, 2011

Activists believe that flame retardant chemicals can be found in breast milk and blood samples and may eventually cause cancer. This argument has pressured the United States and Europe to ban some of these chemicals but as a result, this contributes to the death toll around the world. Read full article here.

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Albemarle Corporation Announces Discovery in Lithium Carbonate Production

May 5th, 2011

Albemarle Corporation (NYSE: ALB) a global developer, manufacturer and marketer of highly engineered specialty chemistry, announced today that it has developed a proprietary technology for lithium extraction from brine.

This newly developed technology will allow the company to recover lithium that is present in the brines at its Magnolia, Arkansas bromine facility and utilize it to produce lithium carbonate. The market for lithium chemicals is expected to grow rapidly, reaching $1.2 billion globally by 2015, primarily from increased demand for batteries in electrical vehicles. Using this new technology and brine from its bromine production facility, Albemarle has successfully produced lithium carbonate in a lab setting and is currently operating a pilot plant to optimize the process. Commercial production could begin as early as 2013.

To read the rest of this article, click here.

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Our Green Lab Monthly Wrap Up: April

May 3rd, 2011

As the global leader in fire safety solutions, we believe sharing innovation and green business news and insight are the keys to keeping sustainability on track.

Check out April’s posts on best green business practices and new green technologies.

Every year we invest millions of dollars to bring the best and safest solutions to societies around the world. One of our newest breakthrough technologies is an eco-friendly flame retardant called GreenArmor. This new generation of green technology is changing the way businesses view fire safety. Learn more on how chemicals can perform and be safe.

Work with chemicals and want to learn more about eco-friendly fire safety solutions? View Earthwise Fire Safety.

Looking for safety tips that can help prevent fires, fire-related deaths and injuries? Check out Fire Safety For All.

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How Technologies are Making Properties Less Flammable

April 26th, 2011

Add to the list of things we take for granted in modern society the end of major fires as a threat to cities and communities. The great Chicago fire in 1871 killed hundreds and burned over 17,000 buildings. The same year, the Peshtigo fire in Wisconsin claimed 1,500 lives. Nowadays first still claim lives, but if far fewer numbers and with far less loss of property.  This is not really so much a result of vastly improved firefighting, though that has improved dramatically. It has as much to do with the better home and office fire prevention technologies, the improvements in electricity and heating systems, and the creation of highly effective fire-retardant materials and additives to materials so that things will either not catch fire or will burn slowly enough to allow firefighters to arrive.

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An Electric Eco-Friendly Rolls-Royce?

April 23rd, 2011

Yes for a  few million bucks you can have one too, at least a prototype. Who would have thought someone with that kind of extra green cash would give much thought to a fuel saving eco-lux land yacht. Well apparently some do. In a 4-23-2011 Wall Street Journal, titled The Face of Green, the paper cited the 6,000 pound, battery operated, e-machine by Rolls-Royce.  The article claims even wealthy auto buyers have a multitude of motivations including being socially conscious and concerned about the earth. Read the full story.

Eco-friendly automobiles will continue be hot new offering from all the auto maker as all income consumer sectors seem to be desiring to be more responsible citizens, buy green and consume less fuel.

But, just how green will the auto buying market go? Will they care about the sustainability and full-cycle of the product they are buying? Will they demand eco-friendly flame retardants that could save their lives and will the release of carbon emissions from auto manufacturers be questioned?

Let’s hope so. Tell us what you think.

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